Perfection.
Naturally Inspired.

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World's Best Thatch

Nearly 20 years ago, we challenged ourselves to invent an authentic, natural-looking synthetic thatch. It had to meet all modern building codes, be fireproof, wind-rated, maintenance free and last for years. And we did it. Today, our first thatch projects look as great as they did years ago, and are a testimony to our success.

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WORLD’S MOST NATURAL LOOKING SYNTHETIC THATCH

made from fireproof materials

withstand category 5 hurricane winds

100% rain, snow and rot proof

time-tested color that lasts for decades

guaranteed 20 year warranty

made in the usa

Nearly 20 years ago, we challenged ourselves to invent an authentic, natural-looking synthetic thatch. It had to meet all modern building codes, be fireproof, wind-rated, maintenance free and last for years. And we did it. Today, our first thatch projects look as great as they did years ago, and are a testimony to our success.


see what makes us different

Our Products

Endureed Regions Series

premium, synthetic thatch roofing.

Endureed Regions Series is the original and most comprehensive premium synthetic thatch roofing system available anywhere. Transport yourself to Africa, Hawaii, or exotic places in between with our authentic, multi-regional design options. The Regions series replicates the precise look, feel and color of these native thatches while providing decades of worry-free beauty.

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Endureed Viva Series

SIMPLE, affordable palm thatch.

Premium aesthetics meet affordability in our simple, yet high-quality Endureed Viva Series palm thatch. Viva is an independently waterproof, fire-rated, 20-year product that looks great and works anywhere—from your backyard tiki hut to a five-star resort.

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Viva Reed

Coming Soon

Viva Grass

Coming Soon

Viva Palm